WHAT ARE COOKIES?
“Cookies” are small files that contain information that a website sends to your computer, laptop or mobile media device’s hard drive while you are viewing a website. Each cookie is unique to your web browser and will contain some anonymous information such as unique identifier and the site name and some digits and numbers. It allows a website to remember things like your preference or what’s in your shopping basket.
Cookies are used by lots of websites to provide features to their users and they are used by Pulse Web Solutions to improve its websites and to deliver a better and more personalized and interactive service to you.
Pulse Web Solutions also uses persistent cookies, which stay on your computer or mobile media device even after you have gone offline.
Pulse Web Solutions will use different types of cookies at various different pages of your use of our websites, these types of cookies include:
1. FUNCTIONALITY COOKIES
These are essential to the running of a Pulse Web Solutions website. They include Session cookies, which enable you to carry out essential functions on PulseWebSolutions.co.uk websites like maintaining login details for the session or a transaction. Session cookies are not stored on your computer and the information these cookies collect is anonymised and they cannot track your browsing activity on other website. These cookies will expire when you close your web browser session.
Cookies defined, as ‘Functionality’ will not be used to target you with adverts on other websites.
2. STRICTLY NECESSARY COOKIES
These cookies allow you to move around our websites and use essential features like secure areas and shopping baskets. These cookies do not gather any information about you that could be used for marketing or remembering where you have been on the internet.
Cookies defined, as ‘Strictly Necessary’ will not be used to target you with adverts or remember your preference or username beyond your current visit.
3. PERFORMANCE COOKIES
These cookies collect information about how you use our website, such as which pages you visit. These cookies do not collect any information that could identify you, as all the information collected is anonymous and is only used to help us improve our websites, understand what interests you and measures how effective our advertising is.
Cookies defined, as ‘Performance’ will not be used to target you with adverts or target adverts to you on other websites, or remember your preference or username beyond your current visit.
4. TARGETING COOKIES
These cookies are linked to services provided by third parties. We use these cookies for social media sharing; providing advertising agencies with information on your visit so that they can show you adverts that you may be interested in when you return to the website or visit other third party websites and deliver content and marketing communication which are tailored to your interests based on you your visit.
PULSE WEB SOLUTIONS MARKETING COOKIES
These are normally supplied by our approved partners or adverts delivered from Pulse Web Solutions own systems and allow us to serve you adverts that you might be more interested in. This tracking system will log what adverts you see and will cap the number of times you see an advertisement. The data collected is anonymised and therefore the cookies do not know who you are.
THIRD PARTY COOKIES
|Issued by||Cookie type||Information available at|
|AddThis||Performance & Functionality||http://www.addthis.com/|
|Performance & Functionality||https://www.facebook.com/|
|Performance & Functionality||https://twitter.com/|
|Google+||Performance & Functionality||http://www.google.com/|
|Google Adsense||Targeting & Advertising||http://www.google.com/|
From time to time, Pulse Web Solutions may share this anonymised behavioural data with our advertising partners. This could mean that when you are on other websites you are served advertising based on your behaviour across Pulse Web Solutions titles or you may be served advertising based on your behaviour on other sites.
Behavioural retargeting is another form of Online Behavioural Advertising that enables us and some of our advertising partners to show you adverts based on browsing patterns and interactions with the site away from our sites. For example, if you have visited the website of Car Dealership you may start seeing adverts from that same Dealership site displaying special offers or showing you the products that you were browsing. This is allows companies to advertise to website visitors who leave their website without making a purchase.
If you want to opt out of receiving Online Behavioural Advertising this does not mean that you will no longer receive advertising when you are using our sites. It just means that the advertising you see will not be customised for you. If you would like more information about Onsite behavioural targeting and how to opt out of it, please visit www.youronlinechoices.com or you can also visit http://www.networkadvertising.org/
Other third party cookies. Some pages on our websites, other companies may also set their own anonymous cookies. They do this to track the success of their application, or to customise the application for you. We cannot access these cookies, nor can the other company access the data in cookies we use on our websites.
You have the ability to accept or decline cookies using your web browser, but please be aware that for some parts of our websites to work you will need to accept cookies. Cookies can be removed or declined by changing your web browser settings. The following links may be helpful:
Please be aware that these are 3rd party website and as such Pulse Web Solutions accept no liability for the instructions given on these sites.
If you have any questions about Pulse Web Solutions policy, please contact [email protected] or for further legal information about privacy issues you may find the links below useful:
Updated May 2018